Client: QVC
Producer: Stephen Lally
Bottle/Girls Illustration: Caroline Phillips
Illustration/Animation: Michael Lomon
With Caroline's Percy & Reed girls bieng so eye catching on their packaging, we decided to bring them all to life...well, at least for one night of partying in the capital.
This was a great project to explore ink hatched textures and faux 3D backgrounds sympathetic to the Percy & Reed look. There's so much character to the girls that getting them to stomp across London was a real pleasure!
![](https://format.creatorcdn.com/98b055cc-d6d1-4746-a82d-b9f567307b65/0/0/0/0,0,1920,1080,1920,1200/0-0-0/248612c5-e533-4710-855f-0405e559e3cd/1/1/1_00000.png?fjkss=exp=2037609140~hmac=accc17d92c44528e56fa5c82490f7ede177bd738c08655243f7c8e91d1eeae41)
![](https://format.creatorcdn.com/98b055cc-d6d1-4746-a82d-b9f567307b65/0/0/0/0,0,1920,1080,1920,1200/0-0-0/d8582402-2c90-4d39-88e5-f4f1fb4e5294/1/1/2_00000.png?fjkss=exp=2037609140~hmac=accc17d92c44528e56fa5c82490f7ede177bd738c08655243f7c8e91d1eeae41)
![](https://format.creatorcdn.com/98b055cc-d6d1-4746-a82d-b9f567307b65/0/0/0/0,0,1920,1080,1920,1200/0-0-0/41789b64-f361-49be-8035-5210cddfb784/1/1/5_00000.png?fjkss=exp=2037609140~hmac=accc17d92c44528e56fa5c82490f7ede177bd738c08655243f7c8e91d1eeae41)
![](https://format.creatorcdn.com/98b055cc-d6d1-4746-a82d-b9f567307b65/0/0/0/0,0,1920,1080,1920,1200/0-0-0/f6762cc5-1a3b-40b3-90df-72f72f66232f/1/1/4_00000.png?fjkss=exp=2037609140~hmac=accc17d92c44528e56fa5c82490f7ede177bd738c08655243f7c8e91d1eeae41)